SEO Investments That Might Lose by Jacob Malewitz Blog Marketing Vs Affiliate Marketing, and Affiliate Marketing 1,000 Free Country, Down There are investments in time and investments with currency. Some say Wordtracker is the best investment you can make. Others go with free tools such as Google Analytics. Both of these tools can lose. Search engines do not just make you easy money. Search engines for PR, especially from Google. You want respect from search engines for linking and writing original content. Therefore, spending money on powerful keyword tools is not always the best investment. Follow what your sites are doing. Use the tools you can. But following traffic does not always win. Search engines ask for page rankings, but some search engines are different. They do not all connect. You may actually have to lose Google to get your search engine checking going. You can try Yahoo, but they are also big. Alta Vista is a small search engine, as is Lycos. Bing is big, but...